When it comes to marketing, retailers will always find new ways of getting their message to customers. In today’s tough times, companies are getting increasingly creative. With a cell phone in the majority of American households, more and more retailers are using text messages to reach their consumers. In addition, some stores are even creating web sites made specifically for access by mobile devices. Blogs and emails are also being used as stores are desperately seeking revenue in these tough times. So watch out the next time you feel that cell phone buzzing.