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From The New York Times to PerezHilton, AARP is Making News Across the Nation
Posted By Correy Robertson On September 24, 2009 @ 2:12 pm In Health Talk | 10 Comments
Hot on the AARP News radar this morning is a front page article in the New York Times that takes a look at the effect the bill taken up this week by the Senate Finance Committee would have on seniors receiving health benefits through Medicare.
The debate is heated, and AARP had a voice in the article: David Certner, legislative counsel is quoted, saying “It’s unfair to single out seniors to pay more for their health benefits when other high-income people are not being asked to pay more.”
On the other end of the news spectrum, AARP The Magazine is getting a lot of attention for its cover stories in recent issues. On Bruce Springsteen’s 60th birthday, the New York Times’ “Well” blog posted “The Boss Turns 60,” and talked about how fans of the rock legend never thought they’d see the day Springsteen was on the cover of AARP’s magazine. But, as Nancy Graham says, “…he really personifies our message at AARP that attitude matters more than age.”
An atypical place AARP news is showing up? PerezHilton.com. The ubiquitous celebrity gossip blogger featured the magazine’s November/December issue cover with Natalie Cole. The story includes excerpts from ATM’s article and calls Cole “a true inspiration.” Fun fact: 93% of PerezHilton.com readers are under the age of 45 – with 70% between 21-34. We’re really extending our reach!
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URL to article: http://blog.aarp.org/2009/09/24/from_the_new_york_times_to_per/
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