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Helping 50+ Americans Master Personal Technology

Posted By Mary C. Hickey On May 8, 2014 @ 6:46 pm In The Download | Comments Disabled

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AARP social media trainer Jen Lee Reeves is helping people learn to use platforms such as Facebook and Twitter. “I’m meeting a lot of people who already use these tools,” says Reeves, “but they want to learn how to use them even more.”

At the bustling convention center in downtown Boston, a lot of people seem eager to learn as much as they can about personal technology [2].

In one area of the cavernous hall, a speaker tells a rapt audience about the various apps [3] that can be used for entertainment, from listening to music and watching TV [4] shows to buying movie tickets and making dinner reservations. In another part of the pavilion, a teacher instructs the crowd seated at long tables about the basics of using a tablet: how to log on, swipe the screen, send email.

>> Sign up for the AARP Leisure Newsletter [5]

Farther down the aisle, attendees line up for one-on-one training about Twitter, Facebook or any other social-media tool they want to learn.

Overhead, a red banner: “AARP TEK.”

These scenes are all part of AARP’s twice-yearly Life at 50+ National Event and Expo, [6]running through Saturday in Boston. The association chose the event to officially launch one of its newest initiatives: AARP TEK [7] (for “technology, education and knowledge”), a comprehensive education program tailored to the 50-plus audience.

The pilot program, introduced on a trial basis in 2013, is being rolled out in seven cities this year: Boston, Atlanta, Chicago, Jacksonville, New York, San Antonio and San Diego. The program will expand significantly in 2015.

“AARP TEK offers a high-touch approach to understanding technology,” says Terry Bradwell, AARP’s chief information officer. “We want to give 50-plus consumers the skills and confidence they need to use technology and stay connected to the people and passion in their lives.”

>> Get travel discounts with your AARP Member Advantages. [8]

Though millions of older adults use personal technology already, Bradwell acknowledges, “many more want to learn the ins and outs of smartphones and tablets to discover a world of new possibilities. These are the people we aim to reach with AARP TEK.”

For additional information on AARP TEK workshops and online tools, visit www.aarp.org/aarptek. [9]


Also of Interest


See the AARP home page [14] for deals, savings tips, trivia and more


Article printed from AARP: http://blog.aarp.org

URL to article: http://blog.aarp.org/2014/05/08/helping-50-americans-master-personal-technology/

URLs in this post:

[1] Image: http://blog.aarp.org/wp-content/uploads/2014/05/Unknown-1.jpeg

[2] personal technology: http://blog.aarp.org/2014/04/28/connected-cars-safety-and-fun-are-driving-innovation/ ?intcmp=AE-BLIL-BL

[3] various apps: http://blog.aarp.org/2013/05/16/time-saving-email-and-social-media-apps-dropbox-evernote-hootsuite/ ?intcmp=AE-BLIL-BL

[4] watching TV: http://blog.aarp.org/2014/04/21/will-aereo-revolutionize-broadcast-tv-or-kill-it/ ?intcmp=AE-BLIL-BL

[5] >> Sign up for the AARP Leisure Newsletter: http://www.aarp.org/online-community/people/subscribeFromEmail.action?id=28336&intcmp=ILC-EMAIL-SUB-LISR

[6] Life at 50+ National Event and Expo, : http://www.aarp.org/about-aarp/events/national_event/?intcmp=AE-BLIL-DOTORG

[7] AARP TEK: http://www.aarp.org/home-family/personal-technology/tek/?intcmp=AE-BLIL-DOTORG

[8] >> Get travel discounts with your AARP Member Advantages.: http://discounts.aarp.org/travel/index/uSource/HCTN?intcmp=AE-BL-TRV-DISC

[9] www.aarp.org/aarptek.: http://www.aarp.org/aarptek?intcmp=AE-BLIL-DOTORG

[10] These Web-Based Medical Apps Make House Calls: http://blog.aarp.org/2013/12/20/these-web-based-medical-apps-make-house-calls/?intcmp=AE-ENDART1-BL-REL

[11] Why You Shouldn’t Drop Your Landline Just Yet: http://www.aarp.org/home-family/personal-technology/info-11-2013/dont-drop-your-landline.html?intcmp=AE-ENDART2-BL-BOS

[12] Fight fraud and ID theft with the AARP Fraud Watch Network.: http://www.aarp.org/money/scams-fraud/fraud-watch-network/?intcmp=AE-BL-ENDART-ADV-FWN

[13] Join AARP: https://appsec.aarp.org/MSS/join/application?keycode=U9ZTPH9&intcmp=AE-ENDART3-BL-MEM

[14] AARP home page: http://www.aarp.org/?intcmp=AE-ENDART3-BL-HP

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