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Raquel "Rocky" Egusquiza


Raquel “Rocky” Egusquiza is a Vice President of Multicultural Markets at AARP. She focuses on working with and promoting positive social change within the Hispanic community.

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Raquel "Rocky" Egusquiza'sPosts

Latinos as Natural Caregivers

Posted on 12/18/2012 by |Washington D.C. | Comments

CaregivingMy mom is my hero. She has always been a happy and independent person, but now, as she faces new health challenges that are rapidly changing, and I can only imagine how much she is suffering. My dad is her primary caretaker; my brothers and I are helping as much as we can. For us, as Latinos, it is our duty to take care of our loved ones, and often this sense of responsibility leads us to do everything on …

Latinos: November is Diabetes Awareness Month

Posted on 11/19/2012 by |Washington D.C. | Comments

Personal HealthFood is one of the most important passion points for Latinos. We are revelers of well-seasoned, abundant and succulent dishes, always enjoyed among family and friends. Sadly, some of our lifestyle choices put us at a greater risk of developing lifelong medical conditions. Diabetes is one of those illnesses. It is a chronic disease characterized by high levels of sugar in the blood; and it has become “an urgent health problem in the Latino community,” according to the American Diabetes …

Your Professional Life, Reimagined

Posted on 09/12/2012 by |Washington D.C. | Comments

WorkReaching your 50s brings a whole new world of complexities, opportunities and excitement. To get the best of it, it is crucial to stay current with our fast-changing world, always looking for fresh perspectives and keeping your options open. At this stage in life, you don’t want to feel forced into something that doesn’t fit into your lifestyle; on the contrary, you should have the flexibility to choose when, where, how and with whom you are enjoying your life. This …

Helping Grandparents Raising Grandkids

Posted on 08/30/2012 by |Washington D.C. | Comments

Your LifeThe end of summer is near and that means one thing: Parents are going through the motions to send their kids back to school or maybe start college. From that group of parents, there are approximately 2.4 million who are grandparents raising their grandchildren. For this segment, it is very important to be budget-conscious when going through expenses and to look for ways to ameliorate the big impact on their finances when supporting their grandchildren. As the great Bill Cosby …

Hispanic 50+ Voters: We Need more Information on Future of Social Security and Medicare

Posted on 08/21/2012 by |Washington D.C. | Comments

Personal HealthAt AARP, we look at life after 50 as an exciting opportunity to enjoy a second youth. Retirement itself should then be seen as a hopeful journey rather than stepping into the unknown. Unfortunately, a new series of surveys commissioned by AARP shows that a key group of Hispanic voters 50+ are looking at the coming November election with a high level of preoccupation. This seems to be driven by economic anxieties that extend well beyond the single issue of …

Hispanics over 50 are Among the Hardest Hit with Foreclosure Crisis

Posted on 07/27/2012 by |Washington D.C. | Comments

Money & SavingsThe pinnacle of the American Dream was becoming a homeowner. However, that dream went bust for many after the subprime bubble crumbled in 2008. At first, minorities and the middle class were the hardest hit by the market implosion; besides these folks, we had no data on how the depression affected the 50+ segment — well, not until now. AARP Public Policy Institute recently published a study called Nightmare on Main Street: Older Americans and the Mortgage. This is the …