Why Is Basketball Legend Bill Russell Suing the NCAA?

This month, after five years of legal wrangling, the NCAA finally finds itself facing off in court against basketball legends Ed O’Bannon, Oscar Robertson, Bill Russell and more than a dozen other former college athletes, some long since graduated and even retired from professional sports. The issue in the class-action lawsuit? Whether former student athletes should, on graduation, be entitled to financial compensation for commercial uses of their images by the NCAA. The NCAA, which governs all college sports, has …