Smartphones Everywhere! Except…

It’s official. Data from 2011 shows the United States joining a few other countries in majority adoption of smartphones over so-called “feature phones.” What about AARP members? According to new data out this morning from Pew Research, 16% more of American adults 45-54 and 9% more of adults 55-64 now own a smartphone, compared to 18% of the 18-24 year olds. Except… only 2% more of those over 65 have a smartphone. Have you made the switch? If not, what’s holding …

Apps Every Boomer Should Know: A Roundup

The following is a guest post from Suzie Mitchell.  Boomers are lovin their smartphones.  Take a look around a local coffee shop at mid-day and you’ll see throngs of Boomers reading and punching away on them. Check out all of the tables and sometimes you see two or three Boomers together, all on their individual smartphones-doing what we chastise our kids for doing-not talking to each other. “I love my smartphone, my 60 year-old sister-in-law says.  “I use it while …

Top Ten Travel Apps for Baby Boomers

The smartphone has become perhaps the single most ubiquitous tool in the baby boomer traveler’s arsenal. Because of this, there is a massive groundswell of travel applications (apps) all providing various forms of valuable travel information all vying for the attention of 79 million baby boomers. Remarkably, a great many of these travel apps are free. And, those who might charge a fee are only charging a very small fee ($.99 – $3.99) in order to allow end users to …

These Are The Droids We’re Looking For

Some co-workers and I gathered in a conference room at AARP Headquarters to watch Steve Jobs unveil the new version of Apple’s iPad 2. While the conversation naturally circled around all the new features, and how some of us were going to buy on the first day, our chatter came to the topic of competition pushing back.  As if on cue, Nielsen announced the next day that the market share of Google’s popular Android operating system for smart phones had …