Who Will Tend Your Memory on Facebook?

A couple of years ago at the South by Southwest Interactive conference in Austin, I met a guy in a superhero costume promoting his start-up, which he cheekily called Dead Social. His company’s mission statement: “Prepare for a Digital Death and Build Your Digital Legacy.” Start-up founder James Norris was onto something then, and Facebook this week joined digital giants Google and Apple in acknowledging that questions of what to do with your digital persona after death now loom large …