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Senior Centers, Part II: Line Dancing at Age 93

Posted on 09/23/2013 by | Caregiving | Comments

CaregivingVideo courtesy Microsoft/IN2L/Selfhelp You might have missed a piece I wrote earlier this month about senior centers’ efforts to woo baby boomers. (At 78 million-strong, this demographic is a membership director’s dream.) To attract the Forever Young Generation, some centers are dropping “senior” from their name and serving up hip offerings such as wine tastings, dating and divorce workshops and Pilates. Programming for what are considered traditional, older attendees is also changing. (It’s Senior Center Month, so I’m giving equal time to …