AARP Media Relations

There’s a new meme lighting up social media called “OK Boomer.” Whether it’s dismissed as an insult or not, underlying that meme are real concerns that younger generations have about serious societal ills, like income inequality. AARP has a strong track record of promoting intergenerational collaboration, so we hadn’t commented specifically on the “OK Boomer” debate… until yesterday, when we did. What we said in an Axios interview was accurately reported, but when it appeared out of context on social media, it was taken as a “clap back” at Millennials. That is not what we intended. We regret how we made our case. As the adage goes, we ask that you consider our deeds and not only our words.
AARP is fighting to lower prescription drug prices for all Americans through our Stop Rx Greed campaign. That’s why new statistics on Americans’ use of prescription drugs recently caught our eye.
To kick-off National Family Caregivers and Alzheimer's Awareness Month on November 1, AARP's Family and Caregiving Expert Amy Goyer appeared on NBC's TODAY Show with hosts Hoda Kotb and Maria Shriver to discuss the challenges of caring for someone with dementia. More than 16 million Americans provide unpaid care for people with Alzheimer's or other dementias. Goyer talked about the importance of planning, and offered tips on how caregivers can take care of themselves and deal with caregiver guilt. TODAY also posted a link to AARP's resources for caregivers on the show's website.
Make no fossil bones about it—high prescription drug prices are monstrous but far from extinct. At AARP, we know drug costs shouldn’t be the scariest thing Americans face this Halloween. That’s why AARP let loose our drug-price-fighting Tyrannosaurus Rexes—known as the “Rx T. Rex”—for a national day of action this week to roar about the need to Stop Rx Greed.
It’s well known that prescription drug prices are skyrocketing in America. Price increases for brand name drugs have far exceeded the rate of inflation since at least 2006, according to AARP’s Rx Price Watch report. And the average annual cost for just one brand name drug taken on a chronic basis was about $6,800 in 2017, almost $1,000 more than in 2015. However, it’s not just patients paying for greedy Big Pharma practices that keep drug prices high— it’s also taxpayers.
To further reach all people age 50 and over and continue fostering relationships with multicultural journalists, AARP again sponsored three major diversity and inclusion conferences for media professionals in 2019. With presences at meetings for the National Association of Black Journalists, the National Lesbian and Gay Journalists Association, and the Asian American Journalists Association, AARP educated attendees on the organization’s initiatives and resources created for the diverse communities they serve. Through workshops, panels, luncheons, and booths, AARP engaged on a number of topics, ranging from lowering drug prices, to money advice, to loneliness and social isolation.
Elizabeth Dole Foundation, AARP and Hiring Our Heroes Bring Together Leaders at National Employment Summit
June is LGBT Pride month and AARP is proud to show its support for the LGBT community. This year marks the 50th anniversary of the Stonewall riots in New York City, a watershed moment in the LGBT gay rights movement in America.
Stop RX Greed "u2013 Listening Tour
Growing Momentum in Federal and State Governments
AARP is commemorating its 60th anniversary with the construction of outdoor fitness parks in local communities in every state, Washington, D.C., Puerto Rico and the U.S. Virgin Islands. In collaboration with the national nonprofit, FitLot, AARP Tampa worked with the local Parks and Recreation department to open the first outdoor fitness park in St. Petersburg, Florida on April 24, 2019. AARP CEO Jo Ann Jenkins, Mayor Rick Kriseman, and FitLot Co-Founder and Executive Director Adam Mejerson were on hand to welcome community members to the new park and try out the exercise equipment.
As the U.S. population ages, more workers are taking on responsibilities for caring for family members with illnesses or disabilities. These duties can have a substantial economic impact on employees and pose challenges for companies to find ways to make the workplace more “caregiver-friendly.” This is especially true for small businesses who often don’t have the capacity or financial resources to establish formal caregiving procedures.
Technology holds great promise in addressing the needs of older adults as they focus on remaining healthy, active, socially connected and independent. To understand their behavior around adopting tech products, the Consumer Technology Association (CTA) and the CTA Foundation surveyed older adults and caregivers and found a deep interest among the group to embrace tech that promises greater convenience, safety and health.
Skyrocketing prescription drug prices have been a major, ongoing concern for many Americans, particularly older Americans. A new AARP survey confirms this: 72 percent of adults age 50 and older said they’re worried about being able to afford their medications. Seniors are especially vulnerable to rising drug prices because they take an average of 4.5 prescription drugs each month. In 2015 alone, Medicare beneficiaries spent nearly $27 billion in out-of-pocket costs for their prescription drugs.