Best makeup for women 50+

MAC makeup from site
We're suckers for any makeup that says naked, camera-ready, invisible, illuminating, firming or lifting on the label. The gap between our expectations (miracles) and reality (improvement) doesn't matter. So far only cosmetic surgery, laser resurfacing, fillers and Botox or, of course, Photoshop can produce a flawless wrinkle-free face. Each year and especially every fall we seek a new face buddy with high hopes. Here are 5 tips to getting it right:
Bobbi Brown
I met makeup guru Bobbi Brown, founder of her best-selling eponymous brand back in the 80s. She was a freelance makeup artist and I was the beauty editor working with her on a photo shoot. Even then as a rookie she had star power and strong opinions.  She wanted skin to look authentic and used neutral colors that enhanced faces and features. She's stayed true to that mantra.  Celebs like Meryl Streep, Susan Sarandon and Blythe Danner are fans of Bobbi's natural, honest approach to beauty and her aesthetic. Now at 55 (she turns 56, April 14), Bobbi has launched a new initiative linked to her Pretty Powerful Makeup Campaign (and her seventh book, also called 'Pretty Powerful') that supplies women of every age with education, resources and job skills and a limited edition Pretty Powerful Pot Rouge in a flatters-everyone pink. 100% of the $25 price will go to the non-profit, Dress for Success. In an exclusive AARP interview, here are Bobbi's top tips just for us:
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Good move Michelle O! Instead of  buying a sports car or bungee-jumping at birthday 49, you freaked out and cut statement bangs. Well, it is a cheap, risk-free alternative. Bangs are the secret of the universe. Here's why: they divert attention away from a saggy jaw or stringy neck, they hide skimpy, over-plucked brows, they cover forehead frown lines and make us look happy, they disguise a thinning hairline, they dress up your face when you pull back your hair and add symmetry to your looks (yes, one side always ages saggier, more wrinkled, more sun-damaged than the other unfortunately) and they are sexy and youthful. Smart, like-minded celebs Goldie Hawn, 67 and Suzanne Somers, 66 have made bangs a lifetime signature.  Whether you chop or not, here are three more beauty band-aids:
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We love comfort and so do plenty of our famous girlfriends like  Sharon Stone, Ellen DeGeneres, Goldie Hawn, Madonna, and Lauren Hutton (especially for off-duty hours).  They hang out in a combo of flats, sneakers, soft jeans, cargoes, slouchy sweaters, tanks and tees and so do we. Makeup is another story. We can't exactly say no to the de-aging and face boosting benefits cosmetics provide but hey, where's the comfort?  Those of us totally committed to the cozy concept can probably live without  killer heels and shapewear but no makeup? No way!  Some makeup brands have refocused on how products feel when applied in addition to the usual attention to application and performance. Consider comfort cosmetics like Uggs for your face. Try them once and you're hooked:
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