AARP Healthy Living: Cutting through the Health Space Clutter for the Consumer

Information and advice on living more healthy lives, it seems, is everywhere. It’s on every platform, digital and traditional—online and print, videos and books, webinars and live seminars, network news and online features. That may seem to be a good thing, but quantity is not necessarily so.  In the healthy living space, the information flows at seemingly unmanageable volume; moreover, one piece of advice or information often contradicts another, potentially leaving the consumer overwhelmed and frustrated—and, as result, perhaps complacent …

AARP’s Healthy Living Initiative: Taking Steps to Prevent Diabetes

Taking steps to live a healthier life is very important to millions of consumers, but many don’t know where to turn or how to engage. There’s an overabundance of information in the health space, yet, paradoxically, some of the most important information is not reaching people to the extent that it should. (A prime example: prediabetes. More on that below.) Through AARP’s Healthy Living Initiative, we’re aiming to empower aging adults to lead their healthiest lives possible by providing the information …

Lesson from the AARP Challengers: The Best Ingredient for Fitness is…Fun

AARP launched its Healthy Living work this year with a Challenge: Walk 30 minutes a day for eight weeks.  Seem like a lot?  Maybe so—seem, that is. In fact, for 82,000 entrants (known as “Challengers”) participating in our Fit & Fun Challenge sweepstakes, the result was 96,000 daily walks and over 125,000 weekly activities designed to motivate one another, share progress across the community, and enjoy a healthy lifestyle. More than mere metrics confirmed that the Challenge—which featured AARP’s Wellness …

Join Us For Our Live Event: A Conversation About Prediabetes

You’ve probably heard of diabetes—but what about prediabetes? Prediabetes is a condition where blood sugar levels are high, but not high enough to qualify as diabetes. While almost half of older adults have prediabetes, nearly nine out of ten don’t know they have it. That’s why having this conversation is so important. On Wednesday, November 7th from 7-8pm ET, join AARP and 100 Black Men of America for a free, interactive telephone town hall about prediabetes among the African American/Black …

Millions of Seniors Rely on SNAP for Food

SNAP—or the Supplemental Nutrition Assistance Program—is an essential safety net program for millions of older adults who would otherwise be at risk for hunger and hunger-related health problems. In fact, 22 percent of households receiving SNAP (nearly 4.7 million) have at least one adult age 60 or older. As the U.S. population ages and SNAP faces the prospect of changes that could affect the future of the program, it becomes all the more important to examine the dynamics around this …

Intergenerational Fitness Duo Denise and Katie Austin promote ‘Fit & Fun Health Challenge’

The state of fitness among adults 50 plus doesn’t look good. According to a new AARP survey, just 1 in 5 adults gets the recommended amount of physical activity they should although they know exercise is the key to optimal health. The recommended amount of exercise is 150 minutes per week, but only 17% of Americans over age 50 say they get the minimum and 26% don’t exercise at all. To help people get active and improve their overall health, the …