First, check out this quick blog post from USA Today. According to the article, 2009 was a "booming" year on Facebook for baby boomers -47% of the boomer generation maintained an active profile on the social networking site. In 2008, that number was just 32%. Twitter was another story - only 13% of baby boomers utilized the tweeting site. While statistics show a bigger percentage of younger generations are on social networking sites, the market for baby boomers is obviously growing.
We've talked about the popularity of social networking, Facebook and Twitter all before here on ShaarpSession. But what we don't always mention enough is taking care of your personal information while still being open and social on these great platforms.
Remember the new social networking section on AARP we blogged about last week? Well, it looks like it may come in handy after we find a new study showing that not only are the numbers of 50+ Facebook users skyrocketing, but their younger counterparts are actually decreasing:
This is awesome. AARP is featuring a social networking section on the site, giving folks some tips on how to dive into the social networking world, as well as some funny stories of web 2.0 overload like "Confessions of a Facebook Addict."
Search AARP Blogs